Welcome to The Market Common, Myrtle Beach’s urban village where cool boutiques, leafy parks, and a vibrant food scene blend into one of the Grand Strand’s most exciting neighborhoods. Whether you’re a local in search of new hangouts or a visitor with an appetite for authentic Lowcountry flavors, The Market Common delivers in spades. Here’s your go-to guide for unforgettable eats, cozy cafés, tasty bakeries, and even food trucks—all tucked within walkable streets just a mile from the ocean.
Dining Delights on Howard Avenue
The heart of The Market Common’s food scene pulses along Howard Avenue, its elegant sidewalks lined with patios, string lights, and tempting aromas.
- CO Sushi (3090 Deville Street at Howard Avenue)
Craving fresh sushi, poke bowls, or inventive Asian-inspired dishes? CO Sushi shines for its breezy dining room, vibrant bar scene, and IG-worthy plating. Don’t miss their glowing “red dragon roll” or the spicy Hanoi noodles. Prices run $$–$$$.
*Insider tip:* Happy Hour (usually 4-7 pm) features discounted rolls and cocktails.
- Travinia Italian Kitchen & Wine Bar (4011 Deville Street)
Classic Italian done right. Homemade pastas, seared scallops over risotto, and a deep wine list anchor the menu, making it a go-to for date nights or celebratory dinners. Expect mid- to upper-range prices, and always ask for daily specials.
- Gordon Biersch Brewery Restaurant (3060 Howard Avenue)
More than a brewpub, this Market Common anchor—visible from the central plaza—offers a crowd-pleasing menu of burgers, flatbreads, fresh salads, and German-inspired fare. Sip house lagers on the spacious patio and catch local live music or trivia nights.
- Nacho Hippo (1160 Farrow Parkway)
Colorful, quirky, and always buzzing, Nacho Hippo serves heaping nachos, loaded tacos, “hip tacos” with fusion fillings, and margaritas in mason jars. Outdoor seating is perfect for people-watching, and there’s rarely a dull moment. Prices are easy on the wallet.
Cafés and Sweet Treats: Where to Satisfy Your Cravings
Need a caffeine fix, a brunch spot, or a sweet splurge? The Market Common has you covered.
- Crepe Creation Café (4012 Deville Street)
Beloved by locals, Crepe Creation is the brunch all-star you’ll return to again and again. Sweet and savory crepes, giant omelets, and craft espresso drinks are served in a cozy, Euro-inspired space. Try the “Savory Parisian” with ham and gruyère, or indulge in a Nutella-stuffed crepe topped with strawberries. Very reasonable prices, with a solid kids’ menu, too.
- Croissants Bistro & Bakery (8014 North Kings Highway, just outside Market Common, worth the stroll)
James Beard-nominated, this airy bakery is famous for its croissants, custom cakes, and inspired brunches. Pour-over coffee, breakfast sandwiches, and decadent pastries—plus a must-try shrimp and grits—keep this bistro bustling. Mid-range prices.
- Peace, Love & Little Donuts (3020 Nevers Street)
Tiny donuts, big personalities. Choose from dozens of creative toppings—think maple bacon, raspberry lemonade, or straight-up cinnamon sugar. These cake-like treats are perfect for sharing on Instagram (or devouring privately by the dozen).
Unexpected Finds & Hidden Gems
The Market Common is more than sit-down restaurants—it’s full of surprises if you know where to look.
- Toffino’s Italian Bakery Deli Pizza (550 Farrow Parkway)
A hidden gem tucked in a strip by the movie theater, Toffino’s is a local secret for New York-style pizzas, fresh-baked baguettes, and classic cannoli. Their subs (especially the Italian hoagie) are perfect for a picnic in Grand Park. Reasonable prices.
- Pawleys Raw Bar (1213 Celebrity Circle, just a short drive, popular with Market Common residents)
If you crave an oyster roast or a bucket of steamed shrimp, head here for Lowcountry seafood done right. Laid-back beachy vibes, picnic tables, and cold beer set the mood. Prices are family-friendly.
- The Brass Tap (3091 Howard Avenue)
Beer aficionados, rejoice. With dozens of craft beers on tap (many local to Myrtle Beach or Charleston), imaginative bar bites, and an inviting patio, this is the spot for chill afternoons and group gatherings. Prices range from $–$$ depending on your pour.
Food Trucks and Local Traditions
While The Market Common’s walkable center is dominated by brick-and-mortar shops, don’t miss the seasonal events and pop-ups that bring food trucks into Grand Park or neighboring plazas.
- On weekends, you’ll often find Moe’s Original BBQ truck or ben & jerry’s mobile near movie nights and festivals. Follow The Market Common’s event calendar or socials for the latest lineup.
- Farmers Market (Summer Saturdays at Valor Park, near Farrow Pkwy & Howard Ave)
Saturdays mean fresh-from-the-farm produce, local honey, and artisan food stalls. Sample pastelitos from local bakers or enjoy live chef demos—an only-in-Market Common weekend ritual.
Street Clusters and Can’t-Miss Areas
Many of the best Market Common eateries cluster around the intersection of Howard Avenue and Deville Street. Walking the length of Howard Ave from Farrow Parkway up to Deville rewards hungry explorers with patio dining, dessert stops, and plenty of people-watching.
Nearby, Farrow Parkway itself is home to familiar comforts (like Ultimate California Pizza) and local favorites. Between the neighborhood streets and the adjacent parks, there’s always a culinary adventure around the corner.
Why The Market Common?
The Market Common stands out for its mix of refined and relaxed—polished patios next to street food, family haunts alongside sophisticated bistros. Its food scene offers everything from intimate brunches to big group gatherings, late-night snacks, and sweet treats for every craving.
Whether you’re aiming for a chic dinner, a caffeine jolt, a lazy al fresco lunch, or just a box of treats to-go, The Market Common is the meeting point for Myrtle Beach’s creative chefs and hungry locals alike. Come hungry, and prepare to discover your new favorite spot.